“To be successful, you have to have your heart in your business, and your business in your heart.”
— Thomas Watson, Sr., former CEO, IBM
You know your business inside & out. You understand what you're offering and you love what you do.
The question you need to ask is, does your ideal client see all the magic you're creating too? Are you painting a picture worthy of the amazing business you're building?
"People do not buy goods and services.
They buy relations, stories and magic."
– Seth Godin
I could throw another quote into the mix, the one about a picture telling a thousands words, but I'm sure you get the idea!
Using regularly updated photos of yourself, and your business too, gives your ideal client a valuable insight into what you're about, a look behind the curtain at your business and the extra information they need to build trust in your brand.
Personal Branding sessions with me are about establishing a group of images which showcase you, and your business.
We don't want stiff, posed photos of you sitting in front of a white screen with a forced smile. We want to show off your personality and provide a peek into what makes you tick. I always recommend a change of outfit mid way through your session. After all, you don't want to be in the same outfit in every social media post for the next few months!
I have plenty of other tips and tricks, but we'll save them for your next branding shoot! I offer a one off session and a trio of sessions providing exceptional value and plenty of content for your social media, website and more.
In the meantime, if you have any questions, please reach out here.